{"id":1795,"date":"2023-07-17T10:19:34","date_gmt":"2023-07-17T10:19:34","guid":{"rendered":"https:\/\/zassaad.com\/?post_type=project&p=1795"},"modified":"2023-07-17T18:04:18","modified_gmt":"2023-07-17T18:04:18","slug":"roses-pearls-full-brand-identity","status":"publish","type":"project","link":"https:\/\/zassaad.com\/index.php\/project\/roses-pearls-full-brand-identity\/","title":{"rendered":"Roses & Pearls | Full Brand Identity"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Hero” _builder_version=”4.4.4″ background_color=”#ec1997″ parallax=”on” custom_padding=”|||” animation_style=”zoom” animation_intensity_zoom=”4%”][et_pb_row _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”|||” animation_style=”slide” animation_direction=”top” animation_intensity_slide=”3%”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.4.4″ text_font=”Montserrat|500||on|||||” text_text_color=”#ffffff” text_font_size=”16px” text_letter_spacing=”3px” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||45px|” animation_style=”slide” animation_direction=”bottom” locked=”off”]<\/p>\n

FULL BRANDING and Identity, LOGO, STATIONERY, Stickers, Packaging<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.4.4″ text_font=”||||||||” header_font=”Montserrat|700||on|||||” header_text_color=”#ffffff” header_font_size=”60px” header_line_height=”1.3em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”|||” animation_style=”fade” header_font_size_last_edited=”off|desktop” locked=”off”]<\/p>\n

Roses & Pearls<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Case Study Text” _builder_version=”3.22″ custom_margin=”|||” custom_padding=”86px||30px|||”][et_pb_row _builder_version=”4.4.4″][et_pb_column type=”4_4″ _builder_version=”4.4.4″][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2020\/06\/Signaturing-all-Mockups-for-website-portfolio-ONLY-PROJECTS-FINALS-CHOSENS-2-zeinab-assaad-19.png” alt=”Roses & Pearls – Packaging” title_text=”Roses & Pearls – Packaging” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”slide” animation_direction=”left” animation_duration=”500ms” animation_intensity_slide=”10%” animation_starting_opacity=”100%”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.4.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”33px||0px|||” animation_style=”fade” scroll_horizontal_motion=”0|50|50|100|2|0|-2″][et_pb_column type=”1_4″ _builder_version=”4.4.4″][et_pb_text _builder_version=”4.4.4″]<\/p>\n

Project Details<\/strong><\/span><\/h1>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.4.4″][et_pb_text _builder_version=”4.4.4″ text_font=”Montserrat||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.8em” header_font=”||||||||” header_4_font=”Montserrat|600|||||||” header_4_font_size=”22px” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||60px|” custom_margin_tablet=”” custom_margin_phone=”||7px||false|false” custom_margin_last_edited=”on|phone” animation_style=”fade” locked=”off”]<\/p>\n

2017<\/span><\/h4>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.4.4″ text_font=”Montserrat||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.8em” header_font=”||||||||” header_4_font=”Montserrat|600|||||||” header_4_font_size=”22px” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||60px|” custom_margin_tablet=”” custom_margin_phone=”||7px||false|false” custom_margin_last_edited=”on|phone” animation_style=”fade” locked=”off”]<\/p>\n

Tools<\/h4>\n

Adobe Illustrator, Wacom<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.4.4″ text_font=”Montserrat||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.8em” header_font=”||||||||” header_4_font=”Montserrat|600|||||||” header_4_font_size=”22px” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||60px|” custom_margin_tablet=”” custom_margin_phone=”||50px||false|false” custom_margin_last_edited=”on|phone” animation_style=”fade” locked=”off”]<\/p>\n

Creative Field<\/h4>\n

Logo, Full Brand Identity, Calligraphy, Hand Lettering, Stickers, Stationery, Packaging<\/p>\n

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Country Socks was my Advertising Major Senior Project. We had to pick a brand\/company product to create a campaign with a full market plan and case study. To view the Case Study<\/strong> of this project, click here.<\/a><\/strong><\/em><\/span><\/h2>\n

<\/strong><\/em><\/span><\/p>\n

I chose Country Socks because it was a challenging product; Socks. I thought it could be fun and interesting to get creative with it. I also fell in love with the concept as it was a new one in Lebanon and no one else sold ONLY socks, not any socks; they sell different types of socks that are stylish and medical. Therefore, in my pitch I prepared a creative teasing introduction to the product I was presenting to hook the audience and to be able to educate them about the different types of socks they sell.<\/span><\/h2>\n

 <\/p>\n

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Lorem Ipsum has been the industry’s standard dummy text ever.
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other projects<\/h2>\n

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