{"id":287,"date":"2020-05-13T03:13:29","date_gmt":"2020-05-13T03:13:29","guid":{"rendered":"http:\/\/zassaad.com\/?post_type=project&p=287"},"modified":"2023-07-17T09:20:41","modified_gmt":"2023-07-17T09:20:41","slug":"international-food-festival-saida-full-event-branding","status":"publish","type":"project","link":"https:\/\/zassaad.com\/index.php\/project\/international-food-festival-saida-full-event-branding\/","title":{"rendered":"International Food Festival – Saida | Full Event Branding"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Hero” _builder_version=”4.4.4″ background_color=”#b4dedf” background_enable_image=”off” custom_padding=”|||” animation_style=”zoom” animation_intensity_zoom=”4%”][et_pb_row _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”|||” animation_style=”slide” animation_direction=”top” animation_intensity_slide=”3%”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.4.4″ text_font=”Montserrat|500||on|||||” text_text_color=”#353740″ text_font_size=”16px” text_letter_spacing=”3px” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||45px|” animation_style=”slide” animation_direction=”bottom” locked=”off”]event full identity design, flyer, advertising, billboard, banner, invitation, tickets[\/et_pb_text][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” header_font=”Montserrat|700||on|||||” header_text_color=”#353740″ header_font_size=”60px” header_line_height=”1.3em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”|||” animation_style=”fade” header_font_size_last_edited=”off|desktop” locked=”off”]<\/p>\n

International food Festival<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.4.4″ custom_padding=”||0px|||”][et_pb_row _builder_version=”4.4.4″ custom_padding=”45px|||||”][et_pb_column type=”4_4″ _builder_version=”4.4.4″][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-Flyer.jpg” alt=”International Food Festival Poster” title_text=”International-Food-Festival—Flyer” _builder_version=”4.4.4″ custom_margin=”||34px|||”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.4.4″ custom_padding=”0px|||||”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.4.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”33px||2px|||” animation_style=”fade” scroll_horizontal_motion=”0|50|50|100|2|0|-2″][et_pb_column type=”1_4″ _builder_version=”4.4.4″][et_pb_text _builder_version=”4.4.4″]<\/p>\n

Project Details<\/strong><\/span><\/h1>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.4.4″][et_pb_text _builder_version=”4.4.4″ text_font=”Montserrat||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.8em” header_font=”||||||||” header_4_font=”Montserrat|600|||||||” header_4_font_size=”22px” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||60px|” custom_margin_tablet=”” custom_margin_phone=”||7px||false|false” custom_margin_last_edited=”on|phone” animation_style=”fade” locked=”off”]<\/p>\n

Sponsored the Event<\/span><\/span><\/h4>\n

May, 2016<\/span><\/h4>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.4.4″ text_font=”Montserrat||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.8em” header_font=”||||||||” header_4_font=”Montserrat|600|||||||” header_4_font_size=”22px” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||60px|” custom_margin_tablet=”” custom_margin_phone=”||7px||false|false” custom_margin_last_edited=”on|phone” animation_style=”fade” locked=”off”]<\/p>\n

Tools<\/h4>\n

Adobe Illustrator<\/span>[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.4.4″ text_font=”Montserrat||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.8em” header_font=”||||||||” header_4_font=”Montserrat|600|||||||” header_4_font_size=”22px” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||60px|” custom_margin_tablet=”” custom_margin_phone=”||50px||false|false” custom_margin_last_edited=”on|phone” animation_style=”fade” locked=”off”]<\/p>\n

Creative Field<\/h4>\n

Event Full Branding & Identity, Visuals, Billboard, Digital Billboard, Banners, Unipole Billboard, Tickets, Social Media Posts, Rollup, Snapchat Filter[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”on|on|on” _builder_version=”4.4.4″ scroll_fade_enable=”on” disabled=”on”][et_pb_column type=”4_4″ _builder_version=”4.4.4″][et_pb_text _builder_version=”4.4.4″ text_font=”||||||||” text_text_color=”#353740″ text_font_size=”22px” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”-5px||||false|false” custom_margin_tablet=”-40px||||false|false” custom_margin_phone=”-16px||||false|false” custom_margin_last_edited=”on|desktop” animation_style=”flip” animation_intensity_flip=”20%” text_font_size_tablet=”” text_font_size_phone=”22px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”” text_line_height_phone=”1.7em” text_line_height_last_edited=”on|phone” header_2_font_size_tablet=”” header_2_font_size_phone=”13px” header_2_font_size_last_edited=”on|phone” header_2_letter_spacing_tablet=”” header_2_letter_spacing_phone=”0px” header_2_letter_spacing_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.7em” header_2_line_height_last_edited=”on|phone”]<\/p>\n

Country Socks was my Advertising Major Senior Project. We had to pick a brand\/company product to create a campaign with a full market plan and case study. To view the Case Study<\/strong> of this project, click here.<\/a><\/strong><\/em><\/span><\/h2>\n

<\/strong><\/em><\/span><\/p>\n

I chose Country Socks because it was a challenging product; Socks. I thought it could be fun and interesting to get creative with it. I also fell in love with the concept as it was a new one in Lebanon and no one else sold ONLY socks, not any socks; they sell different types of socks that are stylish and medical. Therefore, in my pitch I prepared a creative teasing introduction to the product I was presenting to hook the audience and to be able to educate them about the different types of socks they sell.<\/span><\/h2>\n

 [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ make_equal=”on” use_custom_gutter=”on” gutter_width=”1″ specialty=”on” padding_top_1=”0px” disabled_on=”off|off|off” admin_label=”Work Section” _builder_version=”4.4.4″ background_color=”rgba(180,222,223,0.58)” custom_padding=”60px||110px|” locked=”off”][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” padding_top__hover=”0px” parallax__hover=”off” parallax_method__hover=”on” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.4.4″ header_3_font=”|700|||||||” custom_padding=”||19px|||”]<\/p>\n

Advertisement Visuals<\/h3>\n

[\/et_pb_text][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-Billboard2.jpg” alt=”International Food Festival” title_text=”International-Food-Festival—Billboard2″ show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade” animation_delay=”150ms”][\/et_pb_image][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-Poster.jpg” alt=”International Food Festival” title_text=”International-Food-Festival—Poster” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade”][\/et_pb_image][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-Banner.jpg” alt=”International Food Festival” title_text=”International-Food-Festival—Banner” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade”][\/et_pb_image][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2020\/05\/F2DBD7F2-F42C-43CD-817D-7CC69BD72A07.png” alt=”International Food Festival – Street Banner” title_text=”International Food Festival – Street Banner” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade”][\/et_pb_image][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2020\/05\/DC2F0D96-02D9-4E43-ADEA-2B9D38D68660.png” alt=”International Food Festival – Street Banner” title_text=”International Food Festival – Street Banner” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ specialty_columns=”2″ _builder_version=”3.25″ custom_padding=”|||” parallax__hover=”off” parallax_method__hover=”on” custom_padding__hover=”|||”][et_pb_row_inner _builder_version=”4.4.4″ custom_padding=”49px||0px|||”][et_pb_column_inner saved_specialty_column_type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” parallax__hover=”off” parallax_method__hover=”on” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-Billboard3.jpg” title_text=”International-Food-Festival—Billboard3″ show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ custom_margin=”2px|||||” animation_style=”fade” animation_direction=”right” animation_delay=”250ms”][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner _builder_version=”3.25″ custom_margin=”-1px|||||” custom_padding=”0px||0px|” animation_style=”fade”][et_pb_column_inner saved_specialty_column_type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” parallax__hover=”off” parallax_method__hover=”on” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-Rollup.jpg” title_text=”International-Food-Festival—Rollup” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade”][\/et_pb_image][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-Flyer.jpg” title_text=”International-Food-Festival—Flyer” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade”][\/et_pb_image][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2020\/05\/0724E854-F3A2-46CC-AAE2-28B03BDDE28A.png” alt=”International Food Festival – Street Banner” title_text=”International Food Festival – Street Banner” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade”][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=”1″ make_equal=”on” use_custom_gutter=”on” gutter_width=”1″ specialty=”on” padding_top_1=”0px” disabled_on=”off|off|off” admin_label=”Work Section” _builder_version=”4.4.4″ background_color=”#ffffff” custom_padding=”60px||110px|” locked=”off”][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” padding_top__hover=”0px” parallax__hover=”off” parallax_method__hover=”on” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.4.4″ header_3_font=”|700|||||||” custom_padding=”||19px|||”]<\/p>\n

Social Media<\/h3>\n

[\/et_pb_text][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-Snap-Chat-Filter.jpg” alt=”International Food Festival” title_text=”International-Food-Festival—Snap-Chat-Filter” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade” animation_delay=”150ms” border_width_all=”7px” border_color_all=”#ffffff”][\/et_pb_image][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2020\/05\/9C6FE09E-BECB-4BFE-B135-7944C2572796.png” alt=”International Food Festival – Facebook Post” title_text=”International Food Festival – Facebook Post” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade” border_width_all=”7px” border_color_all=”#ffffff”][\/et_pb_image][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-Social-Media-Post.jpg” alt=”International Food Festival” title_text=”International-Food-Festival—Social-Media-Post” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade” border_width_all=”7px” border_color_all=”#ffffff”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ specialty_columns=”2″ _builder_version=”3.25″ custom_padding=”|||” parallax__hover=”off” parallax_method__hover=”on” custom_padding__hover=”|||”][et_pb_row_inner _builder_version=”4.4.4″ custom_padding=”49px||0px|||”][et_pb_column_inner saved_specialty_column_type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” parallax__hover=”off” parallax_method__hover=”on” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2020\/05\/5626704C-C990-4EA0-8274-10859E8598A0.png” alt=”International Food Festival – Snapchat Filter” title_text=”International Food Festival – Snapchat Filter” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ custom_margin=”2px|||||” animation_style=”fade” animation_direction=”right” animation_delay=”250ms” border_width_all=”7px” border_color_all=”rgba(0,0,0,0)”][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner _builder_version=”3.25″ custom_margin=”-1px|||||” custom_padding=”0px||0px|” animation_style=”fade”][et_pb_column_inner saved_specialty_column_type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” parallax__hover=”off” parallax_method__hover=”on” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-invitation.jpg” title_text=”International-Food-Festival—invitation” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade” border_width_all=”7px” border_color_all=”#ffffff”][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.4.4″ background_color=”rgba(180,222,223,0.58)”][et_pb_row _builder_version=”4.4.4″][et_pb_column type=”4_4″ _builder_version=”4.4.4″][et_pb_text _builder_version=”4.4.4″ header_3_font=”|700|||||||” custom_padding=”||19px|||”]<\/p>\n

VIP Ticket<\/h3>\n

[\/et_pb_text][et_pb_image src=”https:\/\/zassaad.com\/wp-content\/uploads\/2023\/07\/International-Food-Festival-VIP-Entrance-Tickets.jpg” alt=”International Food Festival” title_text=”International-Food-Festival—VIP-Entrance-Tickets” show_in_lightbox=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.4.4″ animation_style=”fade” animation_delay=”150ms” border_color_all=”rgba(180,222,223,0.15)”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Other Recent Works Section” _builder_version=”3.22″ background_color=”#353740″ custom_margin=”|||” custom_padding=”110px||110px|” locked=”off”][et_pb_row admin_label=”Service Section Title” _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||40px|” animation_style=”fade” animation_direction=”top” saved_tabs=”all”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text admin_label=”Title” _builder_version=”4.4.4″ text_font=”Montserrat||||||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.9em” header_font=”||||||||” header_text_color=”#fcd21d” header_2_font=”Montserrat|700||on|||||” header_2_text_color=”#f9e717″ header_2_font_size=”42px” header_2_line_height=”1.3em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” text_orientation=”center” max_width=”700px” module_alignment=”center” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”4%”]<\/p>\n

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